By Matt Baxter This month brought up an interesting PR situation for ridesharing company Uber. After a weekend of negative coverage resulting from an MIT report, Uber CEO Dara Khosrowshahi took a swipe at MIT and pushed back with Uber’s own analysis of the data with the following tweet: This type of issue is relatively common in the field of public relations (although not always to this extreme) and – when the occasion arises – it is important to offer sound counsel to your … Read More →
